Legends of the Fall

I was fortunate enough to recently spend the better part of a week in the mountains of North Georgia with a group of journalists assembled from around the country. Our primary purpose was to get out and enjoy the backroads and wooded wilderness in a handful of Jeeps. And on this particular occasion the timing couldn’t have been better.

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Folks with an advanced level of knowledge can advise you on the virtues of the yearly procession of fall that they call the autumnal equinox. In the south, the event is usually marked by cooler temperatures and a welcomed reprieve from an endless cycle of grass-cutting and yard watering.

The “first day of fall”, as we call it, signifies what I would have to say is my favorite time of year. Besides the cooler weather, fall is a time for the spectacle of golden hues that adorn the trees just before they shed their foliage entirely for the winter. It’s a time for brewing up some homemade chili and for high school football on a Friday night. Best of all, it’s a time for Jeeps.

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This year, fall’s entrance has been marked by unusually warm temperatures. Certainly warmer than we are normally accustomed to in the south. But that doesn’t change the fact that fall is the perfect time to get out and enjoy your Jeep.

While I am a firm believer that Jeeps were meant to be driven without doors, I’m not usually one to set out for a drive without some sort of overhead cover. At the very least, a bikini top or sunshade to keep the scorching rays off of my head is how I’m prone to roll. However, once fall has made its entry, I find that running with no top at all is the ideal remedy for whatever ails you. Besides, you don’t need anything between you and the pageantry of changing leaves; not to mention those clear, starlit nights. But take the time to breathe it in…because in a few short weeks, winter will be here and such deep breaths will be much less enjoyable. And those Jeeps will be weighted down with doors and tops and heaters on full-blast. It is then that you will yearn for this day.

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So get out there and enjoy your Jeep and all the beauty that autumn brings us. There is plenty to see and experience and the legendary Jeep is the perfect place for you to take it all in. OlllllllO

A red Jeep Wrangler drives toward Cottonwood Pass through bright fall aspen trees.

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Space-Age Polymers and Advanced Technology Makes for Instant Fun – Just Add Water!!!

I believe that it is written, somewhere deep within the yellowed pages of an old Jeep owner’s manual, that you have not officially achieved full-fledged Jeep ownership status until you have been baptized into the Jeep church. Don’t get me wrong…despite the name this isn’t a religious ceremony of any sort. It doesn’t require a priest and is not likely to be followed by a reception, complete with little finger sandwiches, fruit punch or a cake. This ‘baptism’ is one of deep water, of pouring rain and probably of mud. Sure, it tends to be a messy ordeal but it always washes off and things dry out long before the memory ever fades.

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I can’t even recall the first time it happened to me, or begin to count the number of times that followed. What I can easily recall is that some of the best times I’ve had in my Jeep have been when things are NOT going the way they should. I could go as far as to say, with reasonable certainty that I’ve been set up. Jeep made plenty of allowances in their design to allow for the unexpected and undesirable to happen. The roof is configured to come off the vehicle entirely, as well as the doors, which both seem pretty suspect to me. There are even plugs in the floor that, when removed, allow for water to drain out of the cab, although the diameter of the drain holes are much too small to keep up with the water flow demand so your ankles will usually remain completely submerged in a heavy downpour. It’s like Jeep knew what kind of trouble Jeep owners were likely to get into and they wanted to make sure we were equipped to handle it and make a full recovery.

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My first ‘baptism’ was innocent enough. It was a sunny spring morning in Georgia and I opted to give my daily driver wheels the day off, choosing to enjoy a sun-soaked trek in to the office in the Jeep. The fresh aroma of budding trees triggered by winters end, accompanied by soft, cool breezes was just the right way in which to start your day and an even better way to end it. Mother nature, however, was hard at work in the background, enacting plans to make sure those blossoming trees had ample water- a plan she would put into full action about the time I began my homeward jaunt. As a steady stream of water trickled from my interior rearview mirror, as though a water faucet had been left on, it occurred to me that a bikini top was probably a well-chosen name for a product that basically guarantees that you are going to get wet. My thoughts then shifted to relative gravity of the situation that unfolded around me as my vehicles entire interior electrical system was being exposed to the one element of nature that it has the least in common with. All these years I spent avoiding the urge to use the hair dryer while lying in the bathtub were all for naught, as I was most certainly about to perish in a freak electrical fire.

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The most redeeming part of the Jeep baptism is probably the impression it makes on those around you that get to witness the event. The look of complete and total pity expressed on the faces of onlookers as they watch you brave the torrential floods must be seen to be believed. A look that could only be outdone by the shock and dismay that their faces would reveal, if they only knew that you were having a blast! I recall on one occasion a fellow in a black luxury sport sedan who pulled up next to me in one such monsoon, partially rolled down his window and made a verbal gesture of his compassion for my plight. “Bad day to own a Jeep! Ain’t it?” he said, to which I replied “No… Thursdays are as good as any day.”

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Of course, there is a flip-side to that coin. Every rose has its thorns; or at least that is the rumor I’ve heard relayed in a song. When it comes to having fun while in a Jeep, water is clearly the magical multiplier. Whether it’s a wide water crossing that runs up to your rocker panels, skirting a majestic waterfall on an isolated backwoods trail or adding equal sums of dirt and water together to make mud- the end result is always the same. Everything you do in a Jeep is “funner” when you add water, but be careful. When you are out wheeling and you add water, things can get really slick really fast! While I don’t mind an occasional struggle for traction, if your adventure has you on any sort of an incline, you will soon be unwillingly finding the shortest route down the mountain; bouncing off anything and everything that is in your path. While this still makes for vast amounts of fun, for those who value pretty painted sheet metal, this can be a real downer. For those Jeepers who are still sending the bank a monthly payment, it’s a downright unacceptable activity to use your Jeep to clear-cut forest land. For that reason, splashing through puddles is the recommended watersport until you have title in hand (with the top off, of course).

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So if you’re out in your topless Jeep and the dark clouds seem to conspire to rain on your parade, don’t despair. It’s just part of your baptism. Sit back, breathe in the air and enjoy it. Most importantly, try not to look too crazy. It’s a Jeep Thing! OlllllllO

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Rugged Ridge announces new Reflex Antenna for 1997-2016 Jeep Wrangler TJ & JK Models

Low profile design for outstanding on- and off-road performance

Rugged Ridge®, a leading manufacturer of high-quality Jeep®, truck and off-road parts and accessories, today announced its new Reflex Antenna for 1997-2006 Wrangler TJ, Wrangler Unlimited LJ and 2007-2016 JK & JKU models.

 Rugged Ridge’s Reflex Antennas is designed with flexible and durable plastic to withstand obstructions. Photo credit: Rugged Ridge

Rugged Ridge’s Reflex Antennas is designed with flexible and durable plastic to withstand obstructions.
Photo credit: Rugged Ridge

The Rugged Ridge Reflex Antenna implements a short antenna design, with a 13-inch overall length, which reduces vulnerability to tree limbs and damaging car washes. Constructed of flexible and resilient plastic, the Reflex Antenna bends to deflect obstructions, then returning to its original position.

The Reflex Antenna is compatible with factory and aftermarket stereo systems providing reception equivalent to the OE equipment. Each Rugged Ridge Reflex Antenna is fitted with the proper threaded adaptor for its application, making installation a simple task – usually accomplished without the use of any tools. Just unscrew the old whip antenna and screw in the Reflex Antenna.

The Rugged Ridge Reflex Antenna is backed by Rugged Ridge’s industry- leading five-year limited warranty and is available online and from select Jeep and off-road retailers nationwide with MSRP starting at $22.99.

For more information about the Reflex Antenna or Rugged Ridge’s complete line of high-quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770-614-6101 or visit www.RuggedRidge.com.

Part Number Description Price
17212.08 Antenna, Reflex, 13-Inch; 97-06 Jeep Wrangler TJ/LJ $22.99
17212.10 Antenna, Reflex, 13-Inch; 07-16 Jeep Wrangler JK/JKU $22.99

Lighting Mount Options

Rugged Ridge®, a leading manufacturer of high-quality Jeep accessories, today introduced three new lighting mount options for 1997-2006 TJ and LJ Jeep® Wranglers.

Designed to help Jeep owners easily add additional auxiliary LED lighting needed for nighttime trail rides, Rugged Ridge designed each new lighting mount options in a tough long lasting textured black finish.

  • The Windshield LED Light Bar Mount is constructed from sturdy two-inch welded steel tubing and is secured to the vehicle using specially engineered A-pillar brackets that replace the factory windshield brackets. The contour hugging light bar frames the windshield, accommodating three Rugged Ridge 13.5-inch LED Light Bars with low profile tabs
  • The Hood Mount Light Bar supports up to five LED auxiliary lights. It mounts to the top of the Jeep’s hood using existing factory hardware and mounting points.
  • The Dual A-Pillar Light Mount brackets are constructed from heavy duty steel and are easily mounted to the lower windshield mount using existing mounting bolt holes. No drilling or cutting required for installation.

The lighting mounts are backed by Rugged Ridge’s 5-year limited warranty and are available for purchase through select Jeep and off-road parts/accessories retailers nationwide.

For more information about the new lighting mount options for TJ/LJ Jeep Wranglers, Rugged Ridge’s complete line of high-quality Jeep and off-road products, or to find an approved retailer, please contact Rugged Ridge at 770-614-6101 or visit www.RuggedRidge.com.

Part Number Description MSRP
11232.08 Rugged Ridge Windshield LED Light Bar Mount, Textured Black
Fits 1997-2006 Jeep Wrangler TJ/LJ
$266.99
11232.09 Rugged Ridge Hood Mounted Light Bar, Textured Black
Fits 1997-2006 Jeep Wrangler TJ/LJ
$100.99
11232.36 Rugged Ridge Dual A-Pillar Light Mount, Textured Black
Fits 1997-2006 Jeep Wrangler TJ/LJ
$94.99

All-Terrain Center Console Covers

Rugged Ridge, a leading manufacturer of high-quality Jeep parts and accessories, today announced its new All-Terrain Center Console Covers for 2002-2006 Jeep TJ/LJ and 2007-2016 JK Wranglers.

The All-Terrain Center Console Covers are designed to prevent the accelerated wear and tear common to Jeep Wranglers, resulting from sun exposure and off-roading. Unlike cloth and leather consoles, these heavy duty covers will keep your center console in showroom condition for years to come.

Molded from durable polyurethane foam, the All-Terrain Center Console Covers create a heavy duty barrier to protect the vulnerable console from scratches, rips, stains and even damage from pet claws, while also enhancing interior styling with Rugged Ridge’s unique tread design.

“In Jeeps, consoles constructed of cloth or leather may offer comfort, but they often fall short in longevity.” said Alain Eboli, Engineering Manager at Omix-ADA. “Every day wear can cause micro-tears, cracks and fading, but our All-Terrain Center Console Covers prevent this type of damage from ever occurring.”

Rugged Ridge All-Terrain Center Console Covers install securely within seconds with the supplied automotive grade adhesive tape. Each Center Console Cover is backed by an industry-leading five-year limited warranty and are available at an MSRP of $53.99.

For more information about Rugged Ridge’s complete line of high-quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770-614-6101 or visit its website at www.RuggedRidge.com.

Part No. Description MSRP
13107.43 All-Terrain Center Console Cover, Tan, ‘11-‘16 JK Wrangler
*Available late-February 2016
$53.99
13107.42 All-Terrain Center Console Cover, Black, ‘11-‘16 JK Wrangler $53.99
13107.41 All-Terrain Center Console Cover, Tan, ‘07-‘10 JK Wrangler
*Available late-February 2016
$53.99
13107.40 All-Terrain Center Console Cover, Black, ‘07-‘10 JK Wrangler $53.99
13104.60 All-Terrain Center Console Cover, Black, ‘02-’06 TJ/LJ Wrangler $53.99
13104.61 All-Terrain Center Console Cover, Black, ’97-’01 TJ Wrangler
*Available late Spring 2016
$53.99

 

January 2016 Monthly Update

Trail Runner Classic Hub-Centric Steel Wheels

Upgrade from the ordinary steel wheels with Rugged Ridge Trail Runner Classic Steel Wheels. This design features a 5×5 bolt pattern, five retro-style kidney shaped holes and a durable gloss black finish, these wheels are tough enough to withstand trail duty. The hub-centric construction ensures the wheel is precisely centered on the axle which minimizes stress on wheel studs and eliminates added road vibration. Includes molded ABS center cap.

Part number: 15500.76, 15500.78, 15500.90

Hood Mount Light Bar for TJ Wrangler

Looking to add more LED lights to your TJ than Rugged Ridge Hood Mount Light Bar is perfect for you. Easily install the mount to the top of your hood using OE hood hinge bolt mounting points.Constructed from heavy duty powder coated steel, this light bar offers everything you need. No drilling and hardware is included.

Part numbers: 11232.09, 11232.15, 11232.16

Spartacus Roof Rack Storage

Looking to add further utility to your roof rack area? This black sturdy roof rack basket from Rugged Ridge adds extra storage space outside of your vehicle, freeing up valuable room inside. Combine it with the Rugged Ridge Sherpa Roof Rack or Exo-TopTM for a more versatile and functional experience you might need for your next outdoor adventure. Engineered to be the perfect accessory for carrying luggage and any of your other must-have outdoor items, the strong two piece steel tray comes in a stunning black powder coated finish for corrosion resistance. The front of the tray incorporates a sleek and aerodynamic wind deflector which not only adds great styling, but makes for a much quieter ride. Universal fit. Features a 132 pound load rating.

Part numbers: 11703.03

Hurricane Flat Fender Flares for 97-06 Jeep TJ/LJ Wrangler

Following the success of its Hurricane Flat Fender Flares for Jeep Wrangler JK models (2007-2016), Rugged Ridge today announced it has its expanded the product line with new applications for 1997-2006 Jeep TJ/LJ Wrangler.

A popular and proven way to protect your Jeep’s paint and bodywork from rocks, mud or debris while driving on or off-road, Rugged Ridge’s Hurricane Flat Fender Flares bring the same twist of modern style and function to TJ/LJ Jeeps. Drawing inspiration from Omix-ADA’s historic Jeep Collection, the new Fender Flares feature the same aggressive, never-before-seen off-road look that combines the popular modern pocket style with the traditional flat fender design first found on the 1941 Willys MA.

“We received so much positive feedback following the release of the flares for JK owners that we had to bring the same concept and design to TJ/LJ owners who were asking for something unique to set their Wrangler apart,” said Henk Van Dongen, Director of Marketing at Omix-ADA.

The Hurricane Flat Fender Flares feature a unique double bolt pocket as a modern spin on classic pocket flare styling. Engineered for both form and function, the fender flare’s unique shape complements the Wrangler’s rugged looks and lines, while mounting high upon the fender for extra clearance for oversized wheels and tires.

Each fender flare is constructed from durable black injection molded thermoplastic that can be painted or left unfinished. The Hurricane Flat Fender Flares come complete with a set of durable black corrosion resistant fasteners, so owners can further tailor the flares to their own tastes.

Rugged Ridge Hurricane Flat Fender Flares are backed by an industry-leading five-year limited warranty and are available at a retail price starting at $349.99

For more information about Rugged Ridge’s complete line of high-quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at (770) 614-6101 or visit its website at www.RuggedRidge.com.

Part No. Description Retail Price
11640.30 Hurricane Flat Fender Flare Set, ’97-06 Jeep Wrangler (TJ/LJ) $349.99

Spring Accessories

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It’s time to come out from hibernation now that Winter is fading away slowly, Spring is here and that means warmer weather. And it’s time to switch up your accessories with some of Rugged Ridge’s to bring your Jeep back to life. Here are a few of our favorite things:

HALF & TUBE DOORS
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The cold is long gone and with that it’s time to open up your Jeep to enjoy the trails. So if you like the doors off feel but also want the added convenience and utility of having doors on the trail? Rugged Ridge Tube Doors are constructed from heavy-duty 1.5 inch mandrel bent steel tube that is E coated primered and then textured powder coated for a long lasting finish. Tube doors help increase visibility when climbing obstacles and trail riding. These doors interchange easily with the factory steel doors and require no body modification for installation. They are light weight and small enough to be stored easily in back of the vehicle when not in use so you can take them on the go!

CLICK HERE TO VIEW ALL OF OUR HALF & TUBE DOORS

 

ECLIPSE SUN SHADE
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Now that you got your doors off it’s only natural to take the top off too. The Rugged Ridge Eclipse Sunshade gives the open air and “top down” feeling you want, while providing added protection from harsh sunlight. Featuring reinforced mesh construction, the half sun shade installs between the front portion of a JK’s sport bar and windshield to protect either front or rear passengers separately. The full-length sun shade is secured between the windshield and the rear crossbar of the JK’s sport bar to protect both front and rear passengers simultaneously. By using the mesh material with built-in elastic straps, this sunshade was designed from the start to eliminate the need for a header channel as with other similar products. An all-in-one package, this sunshade is simple to install and doesn’t require any modifications. By retaining access to the Jeep’s top clamps, drivers can keep the shade in place and preserve function of the factory top. The Eclipse Sun Shade installs with sewn-in bungee cords and a small mesh carrying bag for storage when not in use. Compact in size, the Rugged Ridge sun shade can be stored in just about any compartment of your Jeep for quick access.

CLICK HERE TO VIEW ALL OF OUR ECLIPSE SUN SHADES

 

SPLASH GUARDS
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As you go trailing your gonna need some protection from the mud. Rugged Ridge has you covered with our Splash Guards! Featuring high quality injection molded TPE material; these guards are paintable and offer styling accents to customize your vehicle’s look.

CLICK HERE TO VIEW OUR SPLASH GURADS

 

DRAKON WHEELS
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Bring the look of your JK to a whole new level with our Drakon Alloy Wheels from Rugged Ridge. Rugged Ridge designed and built its new wheel from cast aluminum alloy and made it available in multiple stunning finishes to create a unique appearance. This gun metal 20×9 inch wheel from Rugged Ridge fits 07-14 Jeep Wranglers. Backspacing is 4.53 inch with a -12mm offset and 5 on 5-inch bolt pattern. These wheels feature a hub-centric design, meaning this wheel will center perfectly every time.

 CLICK HERE TO VIEW OUR DRAKON WHEELS

Monthly Give-Away: Summer Brief Top

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Enter for a chance to win a Rugged Ridge Summer Brief Top of your choice

Open to citizens from US and Canada only, give-away closes at midnight EST on 4/30/2014. Winner will be randomly selected on or around May 1, 2014.Void where prohibited.

CLICK HERE TO ENTER