Rugged Ridge introduces new LED Rock Light Kit for various off-road applications

All-New LED Rock Lights Make Adding Exciting Illumination to Off-Road Adventures Quick and Simple

Rugged Ridge®, a leading manufacturer of high-quality Jeep®, truck and off-road accessories, today introduced its new LED Rock Light Kit for Jeeps and various off-road vehicles.

Rugged Ridge LED Rock Lights are the ideal addition to any trail-ready vehicle, whether illuminating obstacles or posing for the perfect shot. These Rock Lights mount to a variety of locations on the body or undercarriage to project radiant white light to the ground below, for a whole new trail driving experience at night or in low-light conditions.

Rugged Ridge LED Rock Light Kit includes four waterproof die cast aluminum LED housings that are IP68 rated for water-resistance, each with a flat and curved mounting base for ease of installation.

Rugged Ridge LED Rock Light Kit includes four waterproof die cast aluminum LED housings that are IP68 rated for water-resistance, each with a flat and curved mounting base for ease of installation.

The Rugged Ridge LED Rock Light Kit includes four waterproof die cast aluminum LED housings that are IP68 rated for water- resistance, each with a flat and curved mounting base for ease of installation, regardless of the location. The lights are individually terminated with weather-resistant connectors for simple plug-and-play connectivity, while powder-coated housings and stainless hardware ensure that these lights will illuminate consistently on even the stormiest of nights.

Rugged Ridge LED Rock Light Kits are available as a stand-alone basic kit, or, depending on vehicle requirements, as a complete package that includes a two-position rocker switch, 40 amp relay and integrated wiring harness.

The Rugged Ridge LED Rock Light Kits are backed by Rugged
Ridge’s five-year limited warranty and are available online and through select Jeep and off-road parts and accessories retailers nationwide and a suggested MSRP
starting at $120.99.

For more information about the LED Rock Light Kit or Rugged Ridge’s complete line of high-quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770-614-6101 or visit www.RuggedRidge.com

Part Number Description Price
11232.39 LED Rock Light Kit, 4-Piece, White $120.99
11232.40 LED Rock Light Kit with Harness, 4-Piece, White $146.99

Rugged Ridge introduces new line of D-Ring Isolators for all off-road vehicles

New Isolators Effectively Eliminate the Rattle of D-Rings and Shackles

Rugged Ridge®, a leading manufacturer of high-quality Jeep®, truck and off-road accessories, today announced the launch of its new line of D-Ring Isolators for all Jeep models and off-road vehicles to eliminate the recovery rattle.

Rugged Ridge D-Ring Isolators eliminate rattling, banging, and clanging caused by D-Rings and are available in black, yellow, green, pink, and red.

Rugged Ridge D-Ring Isolators eliminate rattling, banging, and clanging caused by D-Rings and are available in black, yellow, green, pink, and red.

The Rugged Ridge D-Ring Isolators were designed to eliminate the rattling, banging and clanging D-Rings cause against the bumpers while not in use. The Isolators can be installed in a few minutes and offer industry-leading protection.

Rugged Ridge D-Ring Isolators are a three piece design that incorporate a collar that clips to the outside perimeter of the shackle, as well as two washers that insulate between the shackle pin and the bumper mount for total isolation. Molded of sturdy polyurethane, the Rugged Ridge D-Ring isolators are extremely resistant to harsh environments, abrasions and impacts, for a long service life.

Rugged Ridge D-Ring Isolators are available in, 3/4 inch and 7/8 inch to fit most recovery shackles and are molded in a variety of colors including: black, red,
yellow, green and pink.

Rugged Ridge D-Ring Isolators are sold in pairs of two isolators and four washers and are backed by an industry-leading 5-year limited warranty with a starting MSPR of $11.99.

For more information about the D-Ring Isolators, or Rugged Ridge’s complete line of high-quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770-614-6101 or visit www.RuggedRidge.com.

Part Number Description Price
11235.30 D-Ring Isolator, Black, 3/4-Inch $11.99
11235.31 D-Ring Isolator, Red, 3/4-Inch $11.99
11235.32 D-Ring Isolator, Yellow, 3/4-Inch $11.99
11235.33 D-Ring Isolator, Green, 3/4-Inch $11.99
11235.34 D-Ring Isolator, Pink, 3/4-Inch $11.99
11235.40 D-Ring Isolator, Black, 7/8-Inch $11.99
11235.41 D-Ring Isolator, Black, 7/8-Inch $11.99
11235.42 D-Ring Isolator, Black, 7/8-Inch $11.99
11235.43 D-Ring Isolator, Black, 7/8-Inch $11.99

Rugged Ridge adds new CB Radio Mount for 03-06 Jeep Wrangler TJ/LJ Models

Versatile CB Radio Mounting Bracket Places Jeep’s CB Easy Reach

Rugged Ridge®, an industry leading manufacturer of high-quality Jeep®, truck and off-road products and accessories, today announced the addition of a new CB Radio Mount for 2003-2006 Jeep Wrangler TJ / LJ Unlimited models.

Rugged Ridge's new CB Radio Mount for 03-06 Wrangler TJ/LJ attached the unit to the upper windshield frame for increase security.

Rugged Ridge’s new CB Radio Mount for 03-06 Wrangler TJ/LJ attached the unit to the upper windshield frame for increase security.

Following the design concept of the Rugged Ridge CB radio mounts for 2007-2016 JK models, Rugged Ridge engineers used similar ergonomic placement for the TJ / LJ mount, attaching to the upper windshield frame above the rearview mirror. This location puts the radio controls and microphone in easy reach of the driver, eliminating the need to stretch across the cab to change channels or locate a stray microphone, helping provide an increased overall level of safety.

The Rugged Ridge CB Mount is constructed of sturdy Q235 steel and finished in a gloss black powder coat for years of durable service’s The mount is designed to support the weight of the CB unit, store away the microphone and look
good while doing it. All of the mounting hardware is black zinc coated for an OE appearance while the CB mounting bracket has a universal mounting pattern allowing it to work with most manufacturers mounting kits for ease of installation.

“The easiest place to mount a CB in a Jeep has always been at the base of the dash,” said Alain Eboli, Engineering Manager at Omix-ADA / Rugged Ridge. “Unfortunately, doing so can cause safety concerns for the driver, which is why we engineered the CB Mount to fit the windshield and avoid distracted driving.”

The new CB Radio Mount for 2003-2006 Jeep Wrangler TJ/LJ models backed by Rugged Ridge’s industry- leading five-year limited warranty and will be available online and through select Jeep and off-road parts and accessories retailers with a suggested MSRP of $26.99.

For more information about the CB Radio Mount, or Rugged Ridge’s complete line of high-quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770-614-6101 or visit www.RuggedRidge.com.

Part Number Description Price
13551.07 CB Radio Mount, Windshield; 03-06 Wrangler TJ/LJ $26.99

December 2016 Monthly Update

Elite Door Handles

Spruce up the exterior of your Jeep with our Elite Door Handle inserts that features a tread style design. This accent is made from a lightweight cast aluminum that has a slight sheen brush finished with recessed black that gives your Jeep a custom look. Installs in minutes with double sided tape made to last.

Part Number Description Price
13311.52 Door Handle Inserts, Contrast Tread, 3 pcs, 07-17 Jeep® Wrangler JK, 2-Door $66.99
13311.53 Door Handle Inserts, Contrast Tread, 5 psc, 07-17 Jeep® Wrangler Unlimited $102.99

Interior Courtesy Light

Illuminate your interior with our Interior Courtesy Light that are multi-colored LED tubes. Our kit comes with everything you need to make the install fast and easy. With a built in microphone sensor you can have your music light the way with its rhythm to give the best visual experience.

Part Number Description Price
11250.09 Interior Courtesy Lighting Kit, 07-17 Jeep® Wrangler JK and JK Unlimited $132.99

Soft Rope Shackle

Try a different way for your off road recovery with out Soft Rope Shackle. Constructed of the strongest HMPE rope material that can even out perform the steel shackles your so use to. This rope repels water, resist abrasion, and has low elasticity making it ideal for off road recovery. You don’t have to worry about rust with these shackles and the are easy to attach and detach for quicker recovery time.

Part Number Descrption Price
11235.50 Soft Rope Shackle, 7/16-Inch, 7500 LBS WLL $46.99

Rugged Ridge announces new LED Mesh Grille Insert for 2007-2016 Jeep Wrangler JK/JKU

New customer lighting option offers optimum visibility and performance

Rugged Ridge®, a leading manufacturer of high-quality Jeep®, truck and off-road accessories, today released its new LED Mesh Grill Insert for its popular Spartan Grille for 2007- 2016 Jeep Wrangler JK/JKU models.

Rugged Ridge's LED Mesh Grille Insert properly and securely position the LED housings for optimum visibility and performance. Photo credit: Rugged Ridge

Rugged Ridge’s LED Mesh Grille Insert properly and securely position the LED housings for optimum visibility and performance.
Photo credit: Rugged Ridge

Each LED Mesh Grill Insert is constructed of eight millimeter perforated steel mesh with a durable black powder coat finish. The integrated LED light brackets properly and securely position the LED housings for optimum visibility and performance by positioning two round 3.5-inch driving LED lights in the grilles mesh insert.

The LED Mesh Grille Insert features two highly-efficient 18 watt round LED lights with 1080 lumens output, capable of impressive illumination while only consuming 1.46 amps. With IP-67 waterproof ratings and corrosion-resistant aluminum housings, these LED’s will perform well in the harshest of environments.

The new Rugged Ridge LED Mesh Grille Insert is backed by an industry-leading five year limited warranty and is available online and through select Jeep and off-road parts and accessories retailers nationwide with an MSRP of $267.99

For more information about the LED Mesh Grille Insert, or Rugged Ridge’s complete line of high-quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770-614-6101 or visit ww.RuggedRidge.com.

Part Number Description Price
12034.13 Grille Insert Kit, Dual 3.5″ LEDs; 07-16 Jeep Wrangler $267.99
12034.35 Spartan Grille Round LED Insert Kit; 07-16 JK $613.99

Rugged Ridge adds new Euro-Spec XHD Aluminum 17-inch x 8.5-inch Hub-Centric Wheels for 2007-2016 Jeep Wrangler JK/JKU

Euro-Spec XHD Aluminum Wheels provide correct wheel size and backspacing for a factory look with O.E. tires

Rugged Ridge®, a leading manufacturer high-quality Jeep®, truck and off-road parts and accessories, today announced the addition of new Euro-Spec XHD Aluminum wheels in 17-inch x 8.5-inch, which allow JK owners to remount slightly-used stock tires or upgrade to a similarly-sized off-road tire without changing the stock track width or stance.

Rugged Ridge Euro-spec XHD Aluminum Hub-centric wheels are designed to fit stock tire size without any lift or modifications. Photo credit: Rugged Ridge

Rugged Ridge Euro-spec XHD Aluminum Hub-centric wheels are designed to fit stock tire size without any lift or modifications.
Photo credit: Rugged Ridge

The Euro-Spec XHD Aluminum wheel is designed with the same hub- centric design as that of JK factory wheels in order to provide adequate clearance for factory brake rotors, steering linkages and suspension components, making for a fast, trouble-free install. The one piece design incorporates decorative button head socket cap screws around the perimeter of the wheels, giving the appearance of a more expensive three-piece wheel, while 5.17-inch (11mm) backspacing ensures a superior fit for vibration-free performance. Each wheel has tapered seat-mounting holes to accept the original JK lug nuts and work with original factory tire pressure monitoring system.

Rugged Ridge XHD Euro-Spec wheels are available in Satin Black or
Gunmetal powder coated finishes, not just for a great aesthetic, but
also a long life. All XHD wheels have been independently tested to meet and exceed stringent SAE J2530 standards for wheel strength and durability.

Rugged Ridge Euro-Spec XHD Aluminum Wheels are backed by Rugged Ridge’s limited lifetime warranty against defects in material and workmanship, as well as a one-year finish warranty. They are available through select Jeep and off-road parts & accessories retailers nationwide with retail starting at $229.99 each.

For more information about the Euro-Spec XHD Hub-Centric Wheels, or Rugged Ridge’s complete line of high-quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770-614-6101 or visit www.RuggedRidge.com.

Price Description Price
15301.60 XHD Wheel, Satin Black, 17×8.5, 07-16 Jeep Wrangler JK/JKU $307.99
15301.61 XHD Wheel, Gunmetal, 17×8.5, 07-16 Jeep Wrangler JK/JKU $307.99

Rugged Ridge announces new Winch Hook Holder for various off-road applications

Winch Hook Holder provides a safe and convenient winch hook storage solution for all applications

Rugged Ridge®, an industry leading manufacturer of high-quality Jeep®, truck and off-road accessories, today announced the release of a new Winch Hook Holder for various off-road applications.

Rugged Ridge’s new Winch Hook offers a highly durable finish and superior corrosion protection in a variety of conditions. Photo Credit: Rugged Ridge

Rugged Ridge’s new Winch Hook offers a highly durable finish and superior corrosion protection in a variety of conditions.
Photo Credit: Rugged Ridge

Constructed of stamped stainless steel and finished in Black semi-gloss powder coat, the Winch Hook Holder offers an extremely durable finish and superior corrosion protection for years of use in all conditions. Best of all, it gives any winch hook a stable and safe place to store when not in use, saving bumpers and bodywork from dents, scuffs and scratches.

The Winch Hook Holder is compatible with both Hawse and roller-style fairleads and will accept all winch hook sizes and styles. A single point of attachment means that installation is simple, with no cutting or drilling required.

The new Rugged Ridge Winch Hook Holder is backed by
Rugged Ridge’s five-year limited warranty and is available
online and from select Jeep® and off-road parts and accessories retailers nationwide with retail pricing starting at $26.99.

For more information about the Winch Hook Holder, or Rugged Ridge’s complete line of high-quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770-614- 6101 or visit www.RuggedRidge.com.

Part Number Description Price
15102.04 Winch Hook Holder- Universal $26.99

Rugged Ridge announces new RRC Side Armor Step Plates for 2007-2016 Jeep Wrangler JK/JKU

RRC Side Armor Step Plates add an attractive & convenient add on step plate Rugged Ridge RRC Side Armor

Rugged Ridge®, an industry leading manufacturer of high-quality Jeep®, truck and off-road accessories, is pleased to announce the addition of a new RRC Side Armor Step Plate for 2007-2016 Jeep Wrangler models as a stylish and functional accent to accompany the already popular RRC Side Armor.

Rugged Ridge’s RRC Side Armor Step Plate is engineered with durable steel to provide a sturdy platform on the vehicle. Photo credit: Rugged Ridge

Rugged Ridge’s RRC Side Armor Step Plate is engineered with durable steel to provide a sturdy platform on the vehicle.
Photo credit: Rugged Ridge

Constructed of durable steel that has been given a black textured powder coat to match the Rugged Ridge Side Armor, these Step Plates are engineered for a perfect fit and a finish that will durable enough to last for years. Each Step Plate is secured to the side armor with included mounting hardware and is positioned to provide a sturdy, well-placed platform to aid in entering and exiting the vehicle, which can be especially important on lifted Jeeps.

“Side Armor is primarily designed to protect rocker panels
from damage while driving in extreme off-road conditions,”
states Patrick Bennett, Product Development Manager at
Omix-ADA / Rugged Ridge. “When we can engineer a great
looking and simple bolt-on enhancement that will increase the benefits of an existing product that is already on our customers’ Jeeps, it’s a perfect addition to our product catalog.”

The Rugged Ridge RRC Side Armor Step Plates are backed by Rugged Ridge’s industry-leading five-year limited warranty and will be available online and through select Jeep and off-road parts and accessories retailers nationwide with MSRP starting at $93.99 for two-door models and $172.99 for four-door models.

For more information about the RRC Side Armor Step Plate, or Rugged Ridge’s complete line of high- quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770- 614-6101 or visit www.RuggedRidge.com.

Part Number Description Price
11504.21 RRC Side Armor Guard Plates, 07-16 Jeep Wrangler JK 2 Door $93.99
11504.25 RRC Side Armor Guard Plates, 07-16 Jeep Wrangler JKU 4 Door $172.99

Rugged Ridge release new All-Terrain Center Console Cover for 2007-2001 Jeep Wrangler TJ

Rugged Ridge All-Terrain Center Console Covers provides added interior protection and style to Wrangler TJ console armrest

RuggedRidge®,a leading manufacturer of high-quality Jeep® parts and off-road accessories, today announced the release of its new All-Terrain Center Console Cover for 1997-2001 Jeep Wrangler TJ models.

Rugged Ridge’s All-Terrain Center Console cover for 1997-2001 Jeep Wrangler TJ protects console lids from damage. Photo Credit: Rugged Ridge

Rugged Ridge’s All-Terrain Center Console cover for 1997-2001 Jeep Wrangler TJ protects console lids from damage.
Photo Credit: Rugged Ridge

The All-Terrain Center Console Cover is designed to prevent the accelerated wear and tear that is comes as a result of sun exposure and the extreme conditions of off-road driving. Unlike cloth and leather consoles, these heavy duty covers will keep any TJ center console in showroom condition for years to come.

Molded from durable polyurethane foam, the Rugged Ridge All- Terrain Center Console Cover creates an almost impervious barrier, protecting the console lid from scratches, rips, stains and exposure to abrasive materials, while Rugged Ridge’s unique tread design enhances the interior styling with a bold, off-road appearance.

“In Jeeps, consoles constructed of cloth or leather offer plenty comfort but the surfaces can wear quickly due to exposure to
the elements and rugged use,” said Alain Eboli, Engineering Manager at Omix-ADA/ Rugged Ridge. “Every day wear can
cause micro-tears, cracks and fading, but our All-Terrain Center Console Cover prevents this type of damage from ever occurring.”

Rugged Ridge All-Terrain Center Console Covers install easily and securely in minutes with the supplied automotive grade adhesive tape. As always, the All-Terrain Center Console Cover is backed by Rugged Ridge’s industry-leading five-year limited warranty and is available at an MSRP of $53.99.

For more information about the All-Terrain Center Console, or Rugged Ridge’s complete line of high- quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770- 614-6101 or visit www.RuggedRidge.com.

Part Number Description Price
13104.61 All-Terrain Center Console Cover, Black, 97-01 TJ Wrangler $53.99

Rugged Ridge new Elite Door Handle Inserts for 2007-2016 Jeep Wrangler

Elite Door Handle Inserts add a custom look to the exterior of any JK with brilliance of polished aluminum

Rugged Ridge®, a leading manufacturer of high-quality Jeep® parts and off- road accessories has announced it has released a new line of Elite Door Handle Inserts for 2007-2016 Jeep Wrangler JK / JKU models.

Rugged Ridge’s Elite Door Handle Inserts are constructed of durable cast aluminum and attach directly to factory door handles. Photo credit: Rugged Ridge

Rugged Ridge’s Elite Door Handle Inserts are constructed of durable cast aluminum and attach directly to factory door handles.
Photo credit: Rugged Ridge

The Rugged Ridge Elite Door Handle Inserts are constructed of durable Cast Aluminum and attach directly to the factory door handles. They are available in several finishes including Polished Aluminum, Black, Red or a raw aluminum finish that can be applied to contrast with the body color to for a distinct touch. This gives JK owners an impressive custom appearance while not compromising on the fit and function of the factory door handles, making for an accent that will help set any JK apart from the crowd.

Each door handle insert is secured with automotive grade double-
sided adhesive for simple installation and finished so that there are no sharp edges, resulting in a smooth, sleek and comfortable door handle.

Rugged Ridge Elite Aluminum Door handle Inserts are backed by the company’s five-year limited warranty and are available online and through select Jeep and off-road parts and accessories retailers nationwide, with retail pricing starting at $38.99 for two-door models and $65.99 for four-door models.

For more information about the Elite Door Handle Inserts, or Rugged Ridge’s complete line of high- quality Jeep and off-road products, or to find an authorized retailer, please contact Rugged Ridge at 770- 614-6101 or visit www.RuggedRidge.com.

Part Number Description Price
13311.40 Door Handle Inserts, Aluminum, 07-16 Jeep Wrangler JK 2-Door $40.99
13311.41 Door Handle Inserts, Aluminum, 07-16 Jeep Wrangler JKU 4-Door $67.99
13311.42 Door Handle Inserts, Black, 07-16 Jeep Wrangler JK 2-Door $40.99
13311.43 Door Handle Inserts, Black, 07-16 Jeep Wrangler JKU 4-Door $67.99
13311.44 Door Handle Inserts, Red, 07-16 Jeep Wrangler JK 2-Door $40.99
13311.45 Door Handle Inserts, Red, 07-16 Jeep Wrangler JKU 4-Door $67.99
13311.46 Door Handle Inserts, Paintable, 07-16 Jeep Wrangler JK 2-Door $40.99
13311.47 Door Handle Inserts, Paintable, 07-16 Jeep Wrangler JKU 4-Door $67.99