Tuesday, October 30 at 2:00PM PST in the Off-Road Success Center, Booth #30147 in the Upper South Hall.
How Jeep® and truck dealerships win profit in the aftermarket.
Imagine creating increased consumer pull onto your dealership and converting a higher profit sale. Imagine creating consumer loyalty, so your customers return to you for profitable add-ons, accessories and aftermarket parts.
Owners are holding on to their cars and trucks longer than ever before, with the average length of ownership of vehicles purchased rising to a record 71 months in the third quarter of 2011. Aftermarket sales ensures your customers come back to buy from you sooner than this almost six years that they are waiting to buy a new vehicle.
Learn how to use aftermarket sales to ignite the enthusiast in your customers, building loyalty andpulling them to your showroom and enjoying increased sales and profits.
Facilitated by Omix-ADA Business Development expert, Ray Weaver with case study testimonials by Galen Fleming, Executive Director of Fixed Operations with the Adams Auto Group, an innovator and industry leading Jeep® dealership in aftermarket sales.
Galen Fleming, Executive Director of Fixed Operations with Adams Jeep® of Maryland, worked his way through the business from detail to dealer. Galen has been in the automotive industry for 18 yea, with 15 years of those at Adams Jeep. His degree is in Business Quality Management, is a Certified Quality Auditor, Certified Quality Inspector and has won recognition as Chrysler Mid-Atlantic Service Manager of the Year in 2005 and has served on the Chrysler National Service Manager Business Forum from 2007 to the present.
One of the top stand alone Jeep dealers in the mid-Atlantic, Adams Jeep was established in 1988 and owned by the Adams Automotive group. Adams Jeep is a leader in Mopar and aftermarket accessories, and customer satisfaction, sales and service. Adams Jeep of Maryland has been featured in Fixed Ops Magazine and Off-Road Business Magazine. The Adams Xtreme Motorsports business was opened in 1999.
Ray Weaver, Business Development Manager, is based in Pennsylvania and is responsible for sales and business development for Omix-ADA, Inc. in the northeastern portion of the United Stated and eastern Canada.